On October 16, the four-day 2026 Tianfu Book Fair kicked off with great excitement.

Stepping into the Chengdu Century City New International Convention and Exhibition Center, visitors found exhibition areas of diverse styles, with something to delight both adults and children.

Remember the viral cultural-creative products from last year's book fair?

The "Ideological Baggage" tote for literary souls, the "Li Bai's Sorrow" canvas bag, the Kokuyo tote bag, and the limited-edition "Reading Opens a Window to Sichuan" bucket bag—each was a hit with visitors.

This year, we're giving books a "pepper" bag! Playing on the homophone "jiao," it's packed with Sichuan flavor. Whether you're browsing the fair, buying books, or attending signings, slip your new books inside—it's super photogenic~

When thousand-year-old pottery figurines join a literary celebration, this "Figurine Braves the Book Fair" cultural-creative bag is born. Playing on the homophone "yong chuang" (bravely venture), the bag features ancient pottery figurine patterns leaping across its surface, bringing slumbering artifacts out of museums and into the bustling book fair. Carry it in hand and travel with a thousand years of cultural heritage—take home a unique book fair memory of a dialogue between past and present.

Beyond the dazzling array of new books and distinctive bags, many renowned authors appeared on the first day to share their stories, with salons, book signings, and cultural-creative experiences rolling out one after another...

Reading without distance is happening right here.